Yokohama tires make a great choice for eco-conscious drivers. The company is a leading tire manufacturer in the sector, with both its production and its products.
This Yokohama tires review will discuss the company as a whole. We’ll also talk about the most popular models and tire costs. It’s worth researching different companies before you decide which tire is right for you. Tires can be a costly investment.
The top tires and brands available were ranked by our review team. Yokohama tires ranked eighth in our review. We encourage you to read this article to find out which companies beat Yokohama. You can also compare tire brands on TireRack.com.
Yokohama Tires Overview
Yokohama, a Japanese tire manufacturer, was founded in 1917 as a joint venture between BFGoodrich and Yokohama. It is headquartered in Tokyo. After establishing itself as a reliable U.S. tire producer, Yokohama parted ways with BFGoodrich in the 1980s. According to the 2019 Tire Business Global Tire Company Rankings, Yokohama currently ranks eighth in the world as a tire manufacturer.
Yokohama is a leading tire manufacturer in the sector that uses sustainable materials. In recent years, the company has taken steps to reduce greenhouse gas emissions and waste from landfills. It also reduced many of its models’ rolling resistance in order to improve fuel efficiency.
Yokohama makes high-quality models across the board. These include some of the most all-season tires and all-terrain tires.
Yokohama Industry Ratings
Yokohama tires, like all other tires, are graded for their quality using a system developed by the National Highway Traffic Safety Administration. Uniform Tire Quality Grading is also known as UTG. It grades tires based on treadwear, traction and temperature resistance.
Here is a description of the UTQG grading process:
Treadwear This grade determines the life expectancy of your tires. Tires are compared to a 100-rated control tire in order to calculate treadwear. A tire with a 500 treadwear rating means that it lasts five times as long as the control. According to SaferCar.gov, most passenger tires have a treadwear rating between 300 and 500.
Traction:This is a grade that measures how well your tires “grip” a wet surface. On a scale from AA to A, B to C, traction grades are assigned. Good passenger tires usually receive an A rating.
TemperatureThis rating evaluates a tire’s heat resistance using a scale from A to B or C. Tires must withstand different temperatures depending on their specialization. For example, high-performance tires can move at higher speeds than regular tires and have higher temperatures ratings.
Important to remember that the NHTSA doesn’t oversee UTQG testing. Tire testing and reporting are the responsibility of manufacturers and other companies that have been hired by brands.
Below are the top-rated Yokohama tires and their treadwear, traction and temperature scores, based on data from SaferCar.gov.
The sidewalls of your tires can provide information about the UTQG scores.
Most Popular Yokohama Tires
There are a few categories of Yokohama tires that are most popular. Although the tires manufacturer is well-known for their performance and touring tires it also has the all-terrain tire as well as a truck tire that’s sporty.
Here are the four most-loved tires from Yokohama, backed by Tire Rack customer reviews.
- Yokohama AVID Traveling-S – A standard touring all-season tire that offers traction and hydroplaning resistance.
- Yokohama Geolandar /T G015 –All-terrain tire with variable tread blocks, 3D sipes and lug grooves that allow for increased wear and handling even in snowy conditions
- Yokohama Parada SpecX –An all season tire for muscle cars and sports trucks, with a directional tread that resists hydroplaning
- Yokohama AVID Atcend GT – A grand touring all-season tire with BluEarth technology. It features increased silica for extra grip and a low-noise tread design.
These Yokohama tires have a minimum 4.0 out of 5.0 star rating from Tire Rack customers. They also have excellent industry reputations.
Yokohama is a manufacturer of replacement tires, but it has recently entered the original equipment (OE tire) market. A 2020 Modern Tire Dealer interview by Jeff Barna, president of Yokohama, revealed that the company anticipates significant growth in OE partnerships going forward.
Yokohama’s tread-life warranties are the best in the business, with an average of around 50,000 miles. The six-year limited warranty provided by the tire manufacturer for replacement tires is comparable to other brands.
Cost of Yokohama Tires
Yokohama tires don’t come cheap nor are they expensive. The company’s more durable tires provide great value over the long-term. The Yokohama AVID Ascend T tire came second in a Consumer Reports 2016 study comparing all-season tires’ longevity and cost. The tire was $93 but lasted 85,000 miles.
These are the prices for Yokohama’s most-requested models on Tire Rack.
- Yokohama AVID Touring-S: $98.69 (P205/60R16)
- Yokohama Geolandar A/T G015: $144.28 (P245/75R16)
- Yokohama Parada Spec-X: $196.85 (305/40R22)
- Yokohama AVID Ascend GT: $136.99 (215/55R17)
Yokohama Tire Reviews
Yokohama tire reviews tend to be positive, but the company’s performance tires have higher ratings than others. The J.D. Power 2020 U.S. Original Equipment Tire Customer Satisfaction study SM was conducted for passenger tires. It rated tires based upon wear, ride and traction. Yokoma was just behind Pirelli and Michelin Firestone tires. This score was higher than the industry average of 712 points.
Here are some customer reviews from Tire Rack that will give you a better understanding of the performance of Yokohama tires on the roads.
Positive Customer Reviews
“[Yokohama’s Parada Spec-X] tires made my Camaro ride like a dream. They are so responsive and smooth. It felt so secure on dry roads that it could climb walls. The grip also looked great. They were able to shed water like no one’s business, and they worked well on sandy roads and light snow em>
– via Tire Rack
“I bought the [Yokohama AVID Ascend GT] tires primarily because I wanted low noise, good traction, and great tread wear. They’ve been great!
– via Tire Rack
Negative customer reviews
“While I was optimistic about this tire, it became stiffer after eight track days and stopped delivering the same grip as it did when I bought it. According to other reviews, heat cycling (from successive track day) is the final death of the [Yokohama ADVAN A048].
– via Tire Rack
The problem with the Yokohama Advan Sport rubber is that it is extremely soft. They should last for two summers or 10,000 miles depending on when you use them. My car started hydroplaning at 70 mph and then began fishtailing wildly em>.
– via Tire Rack
Our Final Thoughts on Yokohama Tires
We give Yokohama tires a rating of 4.0 stars out of 5.0 stars. We appreciate the wide range of tires offered by the company and its efforts towards sustainability. Although many Yokohama models have a reasonable price, tread life warranties are not as extensive as others. Customer reviews of Yokohama aren’t as positive as those from other providers that we reviewed.
To start shopping for Yokohama tires, visit TireRack.com.